CUSTOMER VALUE MANAGEMENT 

Helping retailers and brands collaborate to grow customer value

Omnichannel Personalization, Retail Media, and Data Monetization solutions for Grocery, Drug and Specialty Retailers and their brands

What we do

Generate value within weeks with Customer Value Management

Analyze.

Self-serve customer analytics and targeting, powered by data science automation.

Personalize.

AI-driven one-to-one marketing interactions at scale across all channels.

Monetize.

Out of the box brand collaboration. Monetize your data and media assets.

Discover Why the World’s Top Retailers and Brands
Choose ciValue.

The proof is in the uplift.

4.5%

Revenue growth

5%

Increase in weekly visits

25%

Lower churn rate

4x

Redemption vs. control

50%

Increase in trade marketing budget

SOLUTIONS

ciValue delivers cutting-edge solutions that provide retailers an unparalleled competitive edge

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Retail Intelligence

Retailers can empower Category Managers and Marketers to quickly understand what is driving their business and – more importantly – what to do about it. Drive category growth through smarter assortments and more effective promotions. Quickly discover opportunities for private label and identify direct competitors.
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Omnichannel
Personalization

Drive store visits and basket size with our AI-driven personalization engine. Retailers can leverage deep customer insights to deliver personalized offers and communications that increase loyalty and revenue.

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Brand Collaboration &
Monetization

Retailers can collaborate with Brands around customer insights to grow wallet share. Our powerful AI technology and self-serve reporting platform make it easy to discover and share actionable insights and to create new sources of revenue for retailers.

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Retail Media

The age-old brand-retailer relationship is changing, boosted by the fast adoption of e-commerce. In the race towards media monetization, is your organization ready to seize the $100Bn retail media opportunity? Leveraging AI, CiValue’s retail media solution enables retailers to increase their margins by accelerating the launch of their retail media network with an end to end solution for data management, automated activation and measurement & attribution.

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Services

Our suite of tailored professional services ensures you get the most from your data.

technology platform

Secure, modern platform gives you highly granular data without sacrificing performance.

Case studies

See how leading international retailers used customer analytics and personalization to get more from their data.

Case Studies - civalue

Sephora teams are very excited to build a better experience for our customers, as our main company priority is delighting customers. The ciValue platform helps collect anonymized insights, offers key analysis in record time, and the ability to share insights with our Beauty and Fragrance brand partners.

Anne-Veronique Baylac, CDO Sephora Europe & Middle East

Latest from our blog

Omnichannel personalization
Omnichannel Personalization

3 Takeaways from Running Personalization Programs at Scale

For one of our tier-one Grocer in EMEA, we conducted an assessment to see the impact of their personalization campaigns, after using the ciValue personalization solution. Together, we selected a random group of shoppers who were part of the personalization program and over six months, compared them to a similar group of shoppers who were not part of the program. The results blew our minds – the revenue for shoppers who were part of the personalization program was more than 8% higher than for the other customers. In fact, we found that shoppers spent between $2-4 more on the company’s products for every dollar that the company spent on personalization. That’s an indisputable return on investment

Read More →
Brand collaboration
CPG Collaboration

How Super-Pharm Increased Supplier Collaboration through Insights Sharing

Knowledge is power, and data is a precious commodity, but that doesn’t mean it should be kept secret. On the contrary, when the right data …

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omnichannel personalization
Omnichannel Personalization

Struggling to boost loyalty and revenue with personalization? Think omnichannel 

Loyalty clubs are the best way to keep your customers engaged and create a win-win-win paradigm for retailers, their brand partners, and customers. But even …

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