CUSTOMER VALUE MANAGEMENT

Helping retailers and brands collaborate to grow customer value

Omnichannel Personalization, Digital Experience, and Data Monetization solutions for Grocery, Drug and Specialty Retailers and their brands

What we do

Generate value within weeks with Customer Value Management

Analyze.

Self-serve customer analytics and targeting, powered by data science automation.

Personalize.

AI-driven one-to-one marketing interactions at scale across all channels.

Monetize.

Out of the box brand collaboration. Monetize your data and media assets.

Discover Why the World’s Top Retailers and Brands
Choose ciValue.

The proof is in the uplift.

4.5%

Revenue growth

5%

Increase in weekly visits

25%

Lower churn rate

4x

Redemption vs. control

50%

Increase in trade marketing budget

Products

ciValue delivers four cutting-edge products that provide retailers an unparalleled competitive edge.

Retail Intelligence

Retailers can empower Category Managers and Marketers to quickly understand what is driving their business and – more importantly – what to do about it. Drive category growth through smarter assortments and more effective promotions. Quickly discover opportunities for private label and identify direct competitors.

Omnichannel Personalization

Drive store visits and basket size with our AI-driven personalization engine. Retailers can leverage deep customer insights to deliver personalized offers and communications that increase loyalty and revenue.

Digital Experience

Online shopping is becoming a more central part of every retailer’s portfolio. Enhance your customers’ digital experience by providing convenient, effective reminders and purchase triggers based on deep personalization, including smart shopping lists, “customers also bought” suggestions, and recommendations for substitutes.

Brand Collaboration & Monetization

Retailers can collaborate with Brands around customer insights to grow wallet share. Our powerful AI technology and self-serve reporting platform make it easy to discover and share actionable insights and to create new sources of revenue for retailers.
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Services

Our suite of tailored professional services ensures you get the most from your data.

technology platform

Secure, modern platform gives you highly granular data without sacrificing performance.

Case studies

See how leading international retailers used customer analytics and personalization to get more from their data.

Case Studies - civalue

Sephora teams are very excited to build a better experience for our customers, as our main company priority is delighting customers. The ciValue platform helps collect anonymized insights, offers key analysis in record time, and the ability to share insights with our Beauty and Fragrance brand partners.

Anne-Veronique Baylac, CDO Sephora Europe & Middle East

Latest from our blog

Shopping Experience
Technology

How Retailers can use AI and Machine Learning to Deliver the Best Shopping Experience

This blog post is the final post of a three-part series on how retailers can use Artificial Intelligence (AI) and Machine Learning (ML) technologies to …

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Omnichannel personalization
Omnichannel Personalization

Two Simple KPIs to Help Crack Your Personalization Campaign ROI Results

Many retailers and suppliers have introduced personalization programs, to elevate customer experience and increase customer lifetime value. Personalization comes at a cost, and when done …

Read More →
Churn Analysis
Loyalty

Your Customers Aren’t Butter. Don’t Let Them Churn.

It’s any retailer’s most obvious goal: acquire customers and retain them. But as routines got twisted and switched with Covid-19, so did purchasing behavior and …

Read More →