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Stretch It Out: Four Keys to Hyper-Personalizing Your Basket Coupons

Stretch It Out: Four Keys to Hyper-Personalizing Your Basket Coupons

  • Post author:Joel Percy
  • Post published:June 27, 2019
  • Post category:Personalization
  • Post comments:0 Comments

The total basket coupon is the most classic of retail promotions. Spend a minimum amount and I will give you a discount on your total purchase. Whether it is on…

Continue Reading Stretch It Out: Four Keys to Hyper-Personalizing Your Basket Coupons
Think Like a Pro: Customer Segmentation for DIY Retailers

Think Like a Pro: Customer Segmentation for DIY Retailers

  • Post author:Joel Percy
  • Post published:June 18, 2019
  • Post category:Customer Segmentation
  • Post comments:0 Comments

It is no secret that DIY retailers serve two very distinct groups of customers. Households - who might be buying basics like lightbulbs, or might be taking on a more ambitious…

Continue Reading Think Like a Pro: Customer Segmentation for DIY Retailers

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