category:
Joel Percy
Hard Discounters are changing the grocery retail landscape. Led by German giants Aldi and Lidl, the global expansion of the hard discount format is introducing …
I have noticed a pattern in my conversations with retail marketing and loyalty teams looking to make the most of their customer data: a shortage …
For more than two decades, the customer-centric revolution has been changing the way retailers think about and interact with their customers. There is no doubt …
Personalized marketing for retail is here to stay. Advances in big data processing and predictive algorithms are allowing today’s retailers to offer a highly customized …
For decades, nearly all retail mass promotions have followed, basically, the same pattern. Choose an item you want to promote. Pick a great price that …
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