category:

Loyalty

Churn Analysis
Churn Analysis

Your Customers Aren’t Butter. Don’t Let Them Churn.

It’s any retailer’s most obvious goal: acquire customers and retain them. But as routines got twisted and switched with Covid-19, so did purchasing behavior and …

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Churn_Analysis

The Power of Category-Level Churn Analysis

It is hard to think of a time when retail customer behavior saw more upheaval than it has in recent months. Long-standing customer routines have …

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customer_centricity

Putting the Customer First: Retailers Respond to Coronavirus

These are difficult times. With the number of COVID-19 cases rising, stock markets plunging, and borders closing, there has never been more uncertainty. But as …

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When the Customer Isn’t Right: Retail Personalization and Self-Reported Data

When the Customer Isn’t Right: Retail Personalization and Self-Reported Data

For more than two decades, the customer-centric revolution has been changing the way retailers think about and interact with their customers. There is no doubt …

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smart shopping list

Store-Level Loyalty Analysis: Which Stores Are Your Loyalty Killers

 Big-data analysis will educate you on how each store impacts your loyalty and how to get bottom-feeder stores to swim up the loyalty stream. 6 Ways …

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Churn in High Frequency Retail: Defining It. Reducing It.

 With varying time span from one visit to another, defining churn for high frequency retailers is challenging. Harness the power of big data and predictive …

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smart shopping list

Using Loyalty Tiers to Boost Retention and Revenue

The Platinum and Gold loyalty tiers, just 16% of loyalty program shoppers, accounted for over 51% of loyalty program revenue – a make-or-break for any …

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