Super-Pharm takes control of its Personalization

Super-Pharm is a multinational, award-winning
drugstore chain founded in 1978 in Israel,
which has expanded to 220 stores and 7,200
employees there, plus an additional 60 branches
in Poland, and activity in China. Innovation is a
way of life for Super-Pharm, and the company
launched its own private label in 1995 – Life –
which offers thousands of health and beauty
products. For its international activity, Drug
Store Review magazine selected Super-Pharm
as the best global drug store network in 2010,
and two of its key executives were awarded
Retailers of the Year.